James Mahoney has sat down with me and discussed his current Kickstarter project, Mady’s Storm. This is the second novella in the Mady set of novellas. The first, I Died Once, was funded successfully in July 2012. Mahoney has been kind enough to offer this novella for free to anyone that e-mails him at JadeBlue68@yahoo.com so that you can get caught up with the story! You can support this project NOW on KICKSTARTER.
For me, this is more than a story in a book series – this is an invitation to challenge your friends, fellow writers, and the world in looking how books are produced and distributed. It’s easier than ever to spread a book, especially one that’s just digital. You can give it away for free and reach millions. How awesome is it to have fans back the production of the book before its release! You are being invited to show publishers, the bookstores and anyone with a book worth writing that it’s possible to start a project, specifically a writing project, with a show of support on Kickstarter.
James, why do you think Kickstarter is valuable in the book launch process?
“I think Kickstarter is valuable overall…It’s just taken off. I feel supporters get to feel like mini entrepreneurs, investing in things that interest them, without flipping for the whole bill. But as far as books are concerned, I feel it creates a lot of excitement around the book, and generates anticipation. And for those that have books in their heads, and I feel most people do, it’s a great opportunity to be part of a new book, without writing it yourself.”
How much do you need to raise and what do you do with the money?
“This project is for $500. $200 will be used to hire an Editor, which is the goal of this specific project. $50 of it will go to the photographer of the cover, who is granting the photos’ use to me. The remaining $250 will go towards the rewards I will be sending to the backers of the project, be it signed copies of the book, etc.”
How did you go about already raising enough money on Kickstarter? What type of promotion does someone need to do to raise enough money?
“My first novella, I Died Once, was the first of this series of novellas [Mady’s Storm clearly being the second] and was successful on Kickstarter. I was actually surprised by its’ success. As I’m not one of these people that has hundreds of friends on Facebook (44 last time I checked), I did not expect all that many to come from there. But in the end, I actually had 17 backers. I will say that a handful of them were friends and family. I feel especially supported me on that first project because I’ve never really asked anyone for anything – financially that is. Other than a few times from parents, should I not have food or rent, Lol. But to my surprise, several of the backers were either people who floated onto Kickstarter looking for projects to back below the $1,000 range.
One of the things that potentially happens with Kickstarter is, because it’s an all or nothing kind of platform (meaning you need to hit the goal amount, or you don’t get any of the contributions), it puts a sense of urgency on it, and has the potential to pull the backers together in a form of camaraderie. This is what happened in my case. It got towards the end – closer to the goal – and some backers increased their contributions to push it over the final number. The whole thing is very exciting to be honest, watching that number slowly going up.
As far as what kind of promotion to do, I had several blogs at the time, so I promoted it there. I promoted it on Facebook. And, I sent out E-mails. Also, I had family members that helped share it on Facebook and through e-mails. Give yourself 30 days, and basically don’t stop promoting the thing that whole 30 days…Never let off the gas.”
“The reason I got into Self-Publishing, as opposed to pursuing a Publisher is, I didn’t want to wait until I first got an agent, who then shopped my book. I had some experience trying to get an agent for my screenplay (I wrote screenplays prior to writing books), and a lot of work got me no closer to getting one… And in that business, no agent, no screenplay shopping… No screenplay shopping, not selling the screenplay. I didn’t want to then go through the same process trying to get a literary agent. The frustration basically stopped me in my tracks with screenplay writing, and I didn’t want the same thing to happen with book writing
As far as traditional publishing model, my feeling is it’s probably good to do both. Pursue Self-Publishing so you make sure you get your book into people’s hands, then perhaps shop the finished product to Literary Agents whilst continuing to write more books while Self-Publishing more books. And if you at some point get a bite on the agent thing – great! However, you’re not sitting there waiting for an e-mail, or phone call from an agent. So, I say, do both.”
Can you give us a preview of Mady’s Storm? How’d you think of the name?
“Mady’s Storm is about a girl named Mady, who was introduced in the first novella, I Died Once. Mady was 15 in the first Novella and is 23 in the second. I don’t want to give away the stories of either novella, but I will say the first novella is largely about Mady, and her Father’s relationship. Mady’s Storm is about her internally spreading her wings and becoming a woman, but her past was very traumatic, and so offers certain challenges for her. I hope that is enough, and I’m not being too vague, Lol. The name of the novella is captures the protagonist’s name,’Mady’, where ‘Storm’ is basically symbolic of her emotional state whilst making her way into the world on her own.”
James Mahoney is a Writer, and Self Published Author. In addition to Writing, he does Admin./Marketing Consulting for an Architect in Southern California. James started Writing his First Fantasy Novel when he was 1-11 years old, but never completed the Project. In 2000-2003, James Studied Film Making, then shited to Screenplay Writing in 2003-2005. In 2006 James began Conveting one of his Completed Screenplays to Comic Book Script, and Hired an Artist to Draw him The Cover, and 8 Pages. Learn more on The Written Word.
Joshua began crafting the world for the dark fantasy series, Thrice Nine Legends, in 1999. Melkorka, the first book of the series, was published in 2015. In addition, he is the author of the transitional children’s book, Bo Bunny and the Trouble. Joshua helped co-create the fantasy tabletop game, Thrice Nine Legends, based on his books and due to be released in 2015. He is also known for his flash fiction, short stories, and poems. Joshua currently lives in Alaska with his wife and children. www.robertsonwrites.com